The solution uses Scala content manager at the head end, coupled with Polycom’s Media Manager and a Scala media player at each of Heineken’s chosen locations. As a unique feature of this project, Pixel Inspiration built a customised content management user interface that connects to the Scala back-end digital signage content management software.
This interface provides integration with Heineken’s internal Active Directory, providing a single sign-on environment in which non-technical users to schedule any of the video-based content assets imported from the Polycom system to one or more displays, depending on their role and set location.
As a result, this less technical and fully customised management interface ensures Heineken staff members have full internal control of its content, leaving the technical aspects of the network management to in-house IT personnel, supported by Pixel.