Scala brings award-winning digital signage and the new Enterprise v13.60 to the Retail Technology Show 2026. Visit Booth U10 to explore the future of in-store innovation, from interactive "Lift and Learn" solutions to the new Quintet hospitality platform.
Sittard, Netherlands, April 10, 2026 – Leading marketing technology and digital signage company, Scala, brings its award-winning solutions to the Retail Technology Show at Excel London on April 22 and 23, 2026. This appearance will be the 10th time that Scala, now in its 40th year, has appeared at the flagship event for retail innovation and technology. Visitors can experience Scala’s reliable, scalable, and flexible digital solutions, suitable for every environment, and meet with members of the Scala EMEA team at Booth U10.
“This year, the Scala EMEA team has demonstrated its expertise and skill as full-service digital communication providers. We have deployed some truly stunning retail, hospitality, and communications solutions with work that has been recognized and celebrated across Europe,” said Harry Horn, General Manager of Scala EMEA. “We are taking on new clients and projects as well as working with existing partners to expand some of our most sensational display solutions to more locations. It is great to be returning to the Retail Technology Show to show off what we have been working on and share the exciting projects that we have coming up.”
In February, Scala and Repsol, one of the world’s leading multi-energy providers, won the Retail Marketing & Messaging Award at the Digital Signage Awards 2026 for a project in which hundreds of displays across Repsol service stations in Spain and Portugal are connected to deliver a scalable retail marketing and messaging platform. Led by the Spanish Scala team in Madrid, the Repsol project saw local sales, design, and professional services supported by Scala teams based in the Netherlands, Norway and the United Kingdom. This cross-Europe collaboration demonstrates the Scala EMEA full-service approach to projects – combining regional expertise with pan-European shared services to swiftly provide scalable digital solutions across a variety of industries. Other recent highlights for Scala include an in-store digital communications installation across 345-locations for one of the Netherlands’ largest healthcare providers, BENU Apotheek, and the launch of the scalable self-service hospitality platform, Quintet. Quintet will be on display at the Retail Technology Show.
Additionally, Scala yesterday announced a major release of its core digital signage platform, Scala Enterprise version 13.60. This update focuses on user experience and efficiency, with highlights including player visibility, licensing improvements, security, and overall system performance. Notable in the release is Windows support to the latest release, Windows 11 version 26H1 for all Scala platforms, providing greater security and faster processing power.
Visitors to Booth U10 will be able to discuss this latest software release as well as experience Scala solutions, including:
Visitors are welcome to visit the Scala booth at their convenience. If they wish to schedule a time to meet with Harry Horn, another Scala team member, or receive a full tour of the Scala booth they should email events.emea@scala.com. Scala will next exhibit at Peerless-AV’s AV Showcase at Lord’s Cricket Ground in London on May 12-13. Scala technology will also be on show at ShopTalk Europe in Barcelona June 9-11.
About Scala
Scalable, seamless and sensational digital solutions are powered by Scala. Headquartered in Sittard, NL, Scala EMEA is part of the STRATACACHE family of marketing technology companies. For almost 40 years, Scala has provided the tools and expertise to deploy, maintain and grow powerful digital experiences in any environment. Serving the largest names in retail, hospitality, banking, transportation, gaming, out-of-home media and more, Scala solutions are built to adapt, designed to scale, and trusted to perform. For additional information, visit scala.com
Media Contact:
Kate Dickson
