Digital Signage to Drive Sales and Generate Demonstrable Results at Panos
Quick service franchise Panos needed to upgrade its digital signage system. With the help of Prime Products, the QSR turned an existing signage system into a centralised signage network.
Quick service franchise Panos, which is part of the La Lorraine Bakery Group, needed to upgrade its digital signage system. With the help of Scala integrator Prime Products, the QSR turned an existing signage system into a centralised signage network with possibilities to up and cross sell their offerings.
At a Glance
European quick service restaurant (QSR) Panos rolled out digital signage at 150 of its franchised restaurants across Belgium and the Netherlands
Scala Advanced Analytics helped Panos justify its investment in digital signage
Advanced Analytics proved that optimised digital signage provides positive ROI
Sales of beverage went up by more than 7%
Purchasing behavior can be measurably infl uenced via in-store digital marketing campaigns
Seamless integration by Scala integrator Prime Products