The COVID-19 pandemic has accelerated the convergence of several trends in the healthcare industry, particularly the increased adoption of telemedicine and a heightened demand for safe and convenient healthcare services. Hospitals worldwide are embracing digital transformation to meet the evolving needs of patients and visitors while simultaneously streamlining their operations and increasing efficiency.

The accelerated pace of digital innovation has led to a wider utilisation of healthcare digital signage, which helps hospitals deliver the right messages to the right people at the right time. Healthcare digital signage enhances the experience of everyone that steps foot in the hospital. It empowers clinicians by amplifying the flow of critical clinical information, delivers personalised care for patients, and offers real-time communication for visitors. Patient-focused, personalised care is facilitated by healthcare digital signage inside and outside the patient rooms.

Data Bridge Market Research predicts that the healthcare digital signage market will exhibit a CAGR of 8.4% for the forecast period of 2021-2028. Meanwhile, 65% of hospitals in the Asia-Pacific region are planning to increase their spending on digitalisation in the next three years to minimise medical errors and raise patient satisfaction.

Digital Signage Improves Patient & Visitor Experiences

Watch this video to discover how digital signage enables hospitals and healthcare facilities to create more comfortable environments and improve patient and visitor experiences.

From welcoming patients and enabling wayfinding to managing patient flow and enhancing internal communication, healthcare digital signage is key to creating a seamless and pleasant healthcare experience.

  • Interactive Wayfinding:
    Digital signage and interactive kiosks enable easy navigation around large hospital complexes.

  • Digital Standees:
    Welcome patients and visitors and present useful information.

  • Video Walls:
    Welcome, inform and entertain in reception and waiting areas.

  • Queue Management:
    Provide real-time update about wait times.

  • Interactive Tablets:
    Encourage patient feedback, offer digital assistance and streamline pharmacy purchases.

Scala Offers Proven & Reliable Healthcare Digital Signage Solutions

With over 30 years’ experience, Scala offers innovative and best-of-class digital signage solutions that are easy-to-use, flexible and infinitely customisable.

Scala has empowered renowned healthcare centres to deliver positive patient and visitor experiences through smart healthcare digital signage solutions. For instance, Scala helped Pantai Hospital enhance communication between staff and patients and create an engaging, informative environment for visitors.

Check out Scala’s healthcare solutions and kickstart your healthcare digital transformation today.

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Jasdeep Kohli, AVP – Marketing (APAC) at STRATACACHE Asia-Pacific, leads the spectrum of marketing initiatives across the Asia-Pacific region, covering public relations, branding, digital marketing and social media marketing. With extensive cross disciplinary expertise in marketing, branding and management, he has been a key driver in promoting STRATACACHE as a thought leader and extending its brand presence in APAC.

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