Why is Scala better for dynamic signage than video production and vector graphics?

Produce More Video and Animation While Charging Less.
There are things you can do in Scala that take much less time than video production or vector-based animation. Scala visual effects are attention grabbing and will influence buyer behavior. They are easy to produce, requiring only slightly more skills than what PhotoShop artists already possess. So, your staff can produce more content at a faster rate than possible with traditional video production and vector-animation techniques.

Control Costs While Offering Increased Message Customization.
What does video production time cost? What does custom animation cost? It's not practical to do all your visual effects in postproduction and Adobe AfterEffects because it effects what you have to charge your customer. Imagine what it costs to produce 15 minutes of video. So with just a little bit less traditional video production, you can control your costs, offer more to your customer, be more competitive with your competition, and get more flexibility in customizing the messaging to your target audience.

Looking At Examples Proves That Scala Is Impressive.
Sometimes, people write Scala off and don't believe our pitch about Scala being a viable alternative to video because they look at something produced with Scala, and think it looks like an unimpressive humdrum PowerPoint presentation. This perception is quickly dispelled the moment they see something produced by an experienced Scala user. And it takes much less to become an experiences Scala user than it takes to become an experienced video producer or vector animation artist.

Just Add Digital Camera, Artist and a Tiny Bit Of Training.
Scala, plus a digital camera, scanner, CD-ROM background collection and Scala / PhotoShop artist is a powerful combination. Dollar for dollar, you will get much more custom content and targeted high impact messaging than you will with video or vector graphics. Most artists will come right up to speed with Scala once provided a few expert templates to refer to as examples.

You Have To See Scala To Believe It.
You have to see the Scala environment to believe it. Get impressive results quickly, that will satisfy the rigorous demands of the emerging dynamic signage industry. Read about our software at http://www.scala.com/features or download a demo version at http://www.scala.com/downloads Follow the tutorials at http://www.scala.com/tutorials

Beware The Hidden Gotcha's of Non-Scala Solutions
Then download all the software required to get similar results from competitors. You'll see why Scala is the best-of-breed multimedia software component and the de facto standard software for the emerging industry of digital dynamic signage. Some solutions might offer something that looks appealing at first, but your production schedules may suffer, your ability to deliver customized messaging may suffer, and the stability and scalability of your network may suffer. Cost overruns may also occur on wasted bandwidth transmissions, and you may get closed into specific solution providers, and technicians requiring specialized and highly priced skill sets.