September 15, 2008 - Gilbarco Veeder-Root and Scala Partner to Bring High-End Digital Signage to the Forecourt
GREENSBORO, North Carolina - EXTON, Pennsylvania, USA - September 15, 2008 - Gilbarco Veeder-Root and Scala announced today a strategic partnership to integrate the Scala digital signage solution with Gilbarco’s new FlexPay™ CRIND® payment module. The concept will be unveiled to retailers this week at the Automechanika show in Frankfurt, Germany.
With the new Scala-powered Gilbarco FlexPay, oil companies and retailers will benefit from an integrated offering that enables high quality advertising and multimedia messages at the forecourt. Previously, this integration was unavailable to the market due to security constraints and pump performance issues.
“By working with Scala, Gilbarco Veeder-Root will offer our customers a seamless indoor to forecourt digital signage and advertising experience by coupling the breakthrough technology of our FlexPay payment engine with Scala’s leading digital signage platform. The combination is sure to drive greater in-store traffic and therefore increase profitability,” said Andrew Robinson, Gilbarco Veeder- Root’s director, global payment business unit.
“We are privileged that Gilbarco Veeder-Root has selected Scala to enable digital signage in its innovative FlexPay platform,” said Oscar Elizaga, vice president, EMEA for Scala. “We are now actively working with Gilbarco and Scala’s worldwide network of partners in several significant projects.”
About Gilbarco Veeder-Root
Gilbarco Veeder-Root and Gasboy are the leading suppliers of outdoor payment systems, integrated fuel control, site management, and support services for petroleum marketers and commercial fuelling enterprises worldwide. (www.gilbarco.com, www.veeder.com, www.gasboy.com). For more information visit www.gilbarco.com.
About Scala
Founded in 1987, Scala pioneered the Digital Signage industry and today remains the world's largest provider of software for creating digital signage networks, driving more screens than all competitors combined. The company's InfoChannel product line is used for dynamic digital media networks in retail, education, entertainment, government and other industries for diverse applications such as Retail Advertising networks (Retail TV), Corporate Communications (Employee TV), Digital Billboards, Digital Menu Boards, Digital Posters, Community Access channels (Cable TV), Hotel lobby signage and information channels, Gas Pump "toppers", Convention Center Signage, Interactive touch-screens and Kiosks, etc. The Company's cutting-edge InfoChannel software platform powers thousands of digital signs around the world including the digital signage networks of Rabobank, IKEA, Bloomberg, Burger King, T-Mobile, Virgin MegaStore, EuroDisney, Kiwi, McDonalds, Warner Brothers, Santiago Airport, Ericsson, The Life Channel, Rikstoto, FuelCast, Repsol, Shell, NorgesGruppen, The Wall Street Journal Office Network and many more. Scala is today headquartered near Philadelphia, PA and has wholly-owned subsidiaries in The Netherlands, France, Norway, and Japan with a direct presence in a number of other locations and countries. Scala's products are primarily sold through an international network of Scala Certified Partners. More information is available at www.scala.com.
