April 30, 2007 - Scala to Exhibit at Digital Signage Expo

EXTON, PA. April 30, 2007- Scala, Inc., the world's leading provider of end-to-end digital sigange software, today announced their sponsorship of the Digital Signage Expo to be held in Chicago, IL. May 16th - 17th at the Navy Pier. Scala will be located in booth number 101.

The fourth annual international conference and tradeshow, formerly called Digital Retailing Expo, is the only place where digital signage and interactive technologies are exclusively showcased. The show has previously focused solely on the retail industry, but has now branched out to include transportation, financial, hospitality, healthcare, entertainment, education, public spaces, corporate communciations and houses of worship.

Scala will be highlighting its next generation digital signage software platform, InfoChannel 5. Scala continues to exceed customer expectations around the world and is now poised to gain an even wider industry lead. InfoChannel 5 further extends the benefits and ROI of digital signage and corporate communications networks around the world.

Scala is also hosting a few related events in Chicago following the Digital Signage Expo. In celebration of Scala's 20th anniversary, a reception will be held for end users, partners, press, and other interested parties on May 17th at 6pm in Terrace B of the Navy Pier. On May 18th, Scala will be hosting its annual North American Partner Conference, also at the Navy Pier. This conference for Scala Certified Partners aims to help partners learn from successful deployments, delve further into the technical architecture of InfoChannel 5, and provide partners with useful sales and marketing resources to continue to grow their businesses.

The Digital Signage Expo is an opportunity to see the next generation of the most widely deployed digital signage software platform in the world, Scala InfoChannel. Scala professionals will be onsite demonstrating InfoChannel at the conference.

About Scala, Inc.

Scala, Inc., the world's largest provider for digital signage used in education, retail, entertainment and other industries, is celebrating its 20th anniversary in 2007. The Company's cutting-edge multimedia software platform powers thousands of digital signs around the world including the digital signage networks of Tesco, Rabobank, Philip Morris, IKEA, Bloomberg, Burger King, Warner Brothers, Shell, Esso, Ericsson, The Life Channel and many more. Since InfoChannel is field proven, scalable, and easy to manage, it is the platform of choice for digital display networks ranging in size from 1 screen to thousands of screens with uses including advertising displays, interactive touch screens, retail TV, LED billboards, lobby signage, digital menu boards, interactive kiosks, employee TV and more. Scala, Inc. pioneered the industry of digital signage in1987, and is today headquartered near Philadelphia, PA with operations in California, the UK, France, Norway, The Netherlands, China and Japan. More information is available at www.scala.com.


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